Footage selection
Longer duration requires more judgment
Finding highlights from long interviews, live streams, or multi-camera footage increases pre-production work.
PRICING / EDITING
For a 60-second final video, the work involved in selecting footage, structuring the narrative, creating subtitles, and exporting versions can vary significantly.
Buyer question:Why do quotes for editing a single video vary so much?
Consider the amount of raw footage, the number of versions to be delivered, and who will provide approval. Pricing should be based on a specific scope, not just "edit one video."
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Interactive editing timeline illustration; it does not show real project progress.
Pricing factors
Make the workload visible before production so the scope stays clear.
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Longer duration requires more judgment
Finding highlights from long interviews, live streams, or multi-camera footage increases pre-production work.
Subtitles and motion graphics are separate tasks
Verbatim subtitles, data annotations, thumbnails, and brand packaging should be specified separately.
Every aspect ratio must be checked
Horizontal, vertical, square, and multi-language versions are not just simple one-time exports.
How to start
Specify the number of files, total duration, and whether scripts or timecodes are available.
Confirm the pacing and subtitle style before proceeding with more content.
Clarify whether the final video, thumbnail, subtitles, and source files are included.
Risks to know first
Scheduling without complete footage often leads to rush orders later.
"It doesn't look good" is hard to act on; please specify if it's a pacing, information, color, or subtitle issue.
Please confirm music and footage licenses before commercial use.
Next step
VQOS / BUSINESS
Discuss business-to-business contracting, milestone payments, confidentiality and rights before production.